RO
Dupa cum am promis ieri, am revenit de data aceasta cu impresii legate de petrecerea Firenze 4 Ever, organizata de Luisa Via Roma, celebrul retailer online de branduri de lux.
Inainte de party-ul propriu zis, ne-am delectat cu o plimbare in centrul orasului, in cadrul careia mi-am etalat tricoul din colectia Chiarei Ferragni, celebra bloggerita de care probabil majoritatea ati auzit deja. Am ajuns si pe Via Roma, strada pe care se afla magazinul cu acelasi nume. Apropo, stiati ca Andrea Panconesi, CEO Luisa Via Roma, si-a petrecut copilaria in magazinul bunicii sale, Luisa, si astfel moda a devenit parte din el? El a revolutionat o afacere de familie si are astazi peste 4000000 de vizitatori lunari ai magazinului online. Alaturi de Andrea ma puteti vedea si intr-o poza de mai jos 😉
Probabil va intrebati cum se explica tinuta colorata de la petrecere. Ei bine, dresscode-ul a fost „Rainbow Chic”, iar eu l-am respectat intru totul 🙂 Si ce mi s-a mai parut foarte dragut a fost cauza nobila din spatele evenimentului – cei mai mari designeri au pregatit, in colaborare cu Hasbro Gaming, cate un model de ponei. Toate jucariile astfel rezultate sunt comercializate pe eBay, iar vanzarile vor fi redirectionate catre compania Save the Children. Moda ne face mai buni. Numai sa vrem 🙂
EN
As I promised yesterday, I came back with insights into the Firenze 4 Ever party, which was organized by Luisa Via Roma, the well-known online retailer of luxury brands.
Before the party, I had a lovely time walking in the town center, where I wore the T-shirt from Chiarra Ferragni’s collection (I am sure most of you have already heard of her). I also was on Via Roma, the street where the shop with the same name can be found. By the way, did you know that Andrea Panconesi, CEO of Luisa Via Roma, had spent his childhood in his grandmother’s shop, Luisa, where he fell in love with fashion? He revolutionized a family business and today he has more than 4000000 monthly visitors of his online shop. You can see him beside me in one of the pictures below 😉
Maybe you’ve been wondering about the colourful outfit from the party. Well, the dresscode was `Rainbow Chic` and I respected it, I guess 🙂 What I also found very nice at this event was its charity-related objective. Because the most important designers have prepared `a little pony` model. And all of them are sold on eBay, because the sales will be redirected to Save the Children. Fashion does make us better people! 🙂
In the City
Chiara Ferragni Top
Twin-Set Hat & Skirt
Mihaela Glavan sandals
At the Party
Manoush dress
Christian Louboutin shoes
Chanel bag
