Pantofi. Posete. Povesti || Shoes. Bags. Stories

Am participat acum cateva zile la un eveniment special, despre care v-am mai povestit pe blog. „Padurea de argint” a celor de la IUTTA s-a transformat intr-o seara feerica, plina de povesti si oameni frumosi. Mi-a facut o placere deosebita sa o cunosc pe Nicoleta Chirica, fondatoarea brandului, o femeie cu o infatisare fina si delicata, dar care ascunde foarte multa forta in interior. Numai un om puternic ar fi putut avea curajul sa abandoneze o cariera de succes intr-o corporatie pentru a-si urma pasiunea in niste vremuri in care absolut nimic nu este sigur pe piata economica. Dar iata ca dragostea pentru frumos a invins, iar astazi cele mai norocoase dintre noi au in dulapuri genti si, mai nou, pantofi Iutta din colectia „Conduri cu dor”.

Ca veni vorba de dulapuri, pot sa va spun ca al meu gazduieste foarte multe posete. Si foarte multi pantofi. De la Chanel si pana la H&M, am achizitionat intotdeauna acele piese care m-au inspirat. Nu exista niciun obiect fara poveste in garderoba mea. Si iata ca acum s-a alaturat „familiei” si brandul IUTTA, prin pantofii stiletto si poseta Regina Maria (le gasiti pe amandoua in shop-ul online).  Fie vorba intre noi, mai am in poseta si un mic „pui de dor” gri, adica un portofel brodat care poarta si el semnatura IUTTA.

Pe langa faptul ca ma incanta foarte tare conceptul de promovare a valorilor romanesti (v-am mai vorbit aici despre asta), pot sa va mai dezvalui si faptul ca produsele sunt de o calitate ireprosabila. Nu mi-am permis sa fac aceasta afirmatie pana nu le-am vazut pe viu, insa acum pot sa va spun cu mana pe inima ca nu veti fi dezamagite. Eu port aproape zilnic poseta Iutta si sunt intrebata de fiecare data: „Bea, Bea, de unde ti-ai luat geanta asta minunata?” 🙂

A few days ago I participated at a very special event about which I have already told you some things here, on the blog. „The Silver Forest” of my friends from IUTTA turned out to be a beautiful evening, where I have met wonderful people and I have heard about some interesting stories. I had the chance to meet Nicoleta Chirica, the founder of the brand. On the outside, she looks like an incredibly delicate woman, but in the inside she hides a huge amount of force. Only a powerful woman could have abandoned a successful career in a corporation in order to follow her passions and give birth to an innovative business. Especially nowadays, when nothing seems to be sure on the economic market. But it looks like beauty has won once again and that is why the luckiest among us now have some IUTTA bags and shoes in their closets.

About closets… I’ll be honest and I’ll tel you the truth. I have lots of bags. And shoes. From Chanel to H&M, I buy only the things that inspire me. In my closet, there’s no object without a story. And now we have some new members in the `family` – the IUTTA stiletto shoes and the Queen May bag (you can find them both in their online shop). And I have to tell you a secret: in my bag there is a baby-wallet from their special collection.

I have already told you that I am thrilled about that more and more brands are promoting the Romanian values. But what is great about IUTTA is the fact that the quality of the materials is outstanding. I couldn’t have evaluated this before seeing their collections live. But now I promise you that you won’t be disappointed. I wear the Iutta bag almost daily and my friends keep asking me: `Bea, Bea, where you got this wonderful bag from?`

Dana Budeanu dress (RaFemme, Lotus Center)

IUTTA shoes & bag

Photographer: Andrea Kiss (TheAdStock)

MUA: Denisa Druma 

Hairstyling: Tina Urda (Glam Studio)